The Super Bowl Advertisement For 2015 - 915 Words

With better than 100 million people tuning in, the Super Bowl is the prevalent sporting event in America every year. This game decides the winning NFL team of the season and dedicated sports fans treat this championship game like a holiday; however, greater amounts of people are watching the Super Bowl for the advertisements, not the actual game. The advertisements, which used to be the bathroom break time, are currently what people wait anxiously to see and these commercials have become so prominent that during the 2015 game the advertisements reportedly received virtually 5 times more airtime than actual game play. Running these commercials during this particular game time costs a small fortune; depending on the network and airing television show, a typical commercial can be priced between $20,000 and $350,000 . A Super Bowl advertisement for 2015 was priced at $4.5 million, over 12 times the cost of a high-end every-day commercial. Super Bowl commercials have always been expensive compared to ads running on a typical broadcasting network; the last time a Super Bowl commercial ran for the median price of an advertisement today – say, about $185,000 – was in 1979, over 35 years ago. 2015- $4,500,000 2014 - $4,000,000 2013- $3,800,000 2012 - $3,500,000 2011 - $3,100,000 2010-$2,900,000 2009 - $2,800,000 2008 - $2,700,000 2007 - $2,600,000 2006 - $2,500,000 2005 - $2,400,000 2004 - $2,300,000 2003 - $2,100,000 2002 - $1,900,000 2001 - $2,100,000 2000 -Show MoreRelatedA Commercial Airing Then At The Super Bowl869 Words   |  4 PagesWhat better time to have a commercial airing then at the Super Bowl? About 7 out of 10 households that were watching TV tuned into the Super Bowl in 2015, according to Nielsen at the television ratings service. With at least 114.4 million viewers in 2015 the Super Bowl is the most watched television broadcast in the United States. 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